Wednesday, October 30, 2019
Cryopreservation of Zebrafish Ovarian Follicles Essay
Cryopreservation of Zebrafish Ovarian Follicles - Essay Example The technologies in cryopreservation have undergone tremendous advances over the last decade. In addition, cryopreservation of oocytes and embryos is also being used as an effective means of treating infertility. In this technology, the clinical application seeks to ensure the optimal survival of embryos and oocytes that are subsequently thawed and stored for transfer . The aim of this practical experimentation is to compare the slow-cooling procedures with vitrification to analyze and evaluate the most effective and safest procedure as well as to endorse suitable recommendation for the adoption of best practices. To do this, it is necessary to test and calculate the viability for control, slow-cooling and vitrification samples. Determining the number of cells in the culture is also important for standardising culture conditions and performing accurate quantitation experiments . The use of viability test with hemacytometer and typan blue staining will enable us to determine the cell number, the correctness of which is inevitable for accurate test results. Live cells appear colourless and bright under phase contrast, while the dead cells sustain blue stains and are non-refractive. To facilitate accuracy and consistency of cell counts, we have used a viability counting system. This involves counting viable, live and dead cells in one or more large corner squares and recording the cell counts. In order to obtain an accurate cell count, 40 to 70 cells will be counted during the test phase. Therefore, it may be necessary to count more than one large corner square. The controlled technique, which is the conservative method used for the purpose of cryopreservation of cells and tissues, is based on the slow-cooling approach. It needs to be appreciated that a large number of non-sensitive cells can be preserved in liquid nitrogen with little damage through slow-cooling
Monday, October 28, 2019
The School for Scandal Essay Example for Free
The School for Scandal Essay The dialogue in this play is everything. I dont believe that if this play were written without the Shakespearean style it would hold its meaning or its comedic qualities together. The dialogue is very fast paced and sometimes hard to understand, but that is what makes it so entertaining. The plot really doesnt become clear until the 3rd act of this play. We are finally informed on pg. 477 of what the point of this play is. Sir Oliver says before I form my judgment of either of them, I intend to make a trial of their hearts-and my friend Rowley and I have planned something for the purpose. later on the same page they explain this plan for testing the two brothers. Through exposition we learn more of what is to happen to these brothers as Sir Peter comes up with another idea on how to test them on pg. 478 Now then, Sir Oliver, you may have a better opportunity of satisfying yourself than by an old romancing tale of a poor relation;- go with my friend Moses, and represent Mr. Premium, and then Ill answer for t, you will see your nephew in all his glory. Sir Peter thinks that this plan will surely show Sir Oliver how bad of a person his nephew Charles really is. The idea of this play obviously revolves around gossip. Every character in this play is attacked by this gossip at some point. No one is immune. Mrs. Candour says it several times in different ways that in fact everyone gossips and everyone is gossiped about and there is no way to stop it. She says on pg. 469 from several different places in the conversation.. but there is no stopping peoples tongues. Whats to be done? People will talk-theres no preventing it. But the world is so censorious, no character escapes. I think that she knows its wrong and says many times that tale-bearers are as bad as tale-makers but then she goes and starts telling another story about someone. Her constant contradiction of herself is absolutely hilarious. A surprising character in this play is Lady Teazle. Although it plainly says that she is from the country and from this we would assume that she is not well educated, she doesnt sound uneducated from the dialogue. I really liked her character, she is so strong willed and bullheaded. This forceful attitude is the only thing in the dialogue that suggests that she is from a lesser social circle. This is shown on pg. 472 when she says Sir Peter, Sir Peter, you may it or not, as you please; but I out to have my own way in everything, and whats more, I will too. What! though I was educated in the country, I know very well that women of fashion in London are accountable to nobody after they are married. Unfortunately for her, her husband, Sir Peter, does not agree with this philosophy. But he does love her and she knows it, that why she also knows that she can get away with anything she wants with him. I think she really did marry the old man just for his money, but in the end she realizes that she loves him too. I think Sir Peter on the other hand lets her get away with these things out of sheet boredom and the need to have something to talk, or gripe about. On pg 471 he says to Rowley But the fault is entirely hers, Master Rowley. I am, myself, the sweetest-tempered mad alive and hate a teasing temper- and so I tell her a hundred times a day This is funny because on the very next page he is the one who goads Lady Teazle into an argument. The dialogue in this play holds so much of the play together. There is almost no action, other than entrances and exits so the scenes have to pushed by the dialogue so that it doesnt drag. I think this is the main reason behind the fast paced conversations, that and humor.
Saturday, October 26, 2019
Assisted Suicide :: essays papers
Assisted Suicide It is upsetting and depressing living life in the shadow of death. Many questions appear on this debatable topic, such as should we legalize euthanasia? What is euthanasia? What is assisted suicide? What is the difference between Passive and Active Euthanasia? What is Voluntary, Non-voluntary and Involuntary Euthanasia? What is Mercy Killing? What is "Death with dignity"? But if euthanasia was legalized, wouldn't patients then die peacefully rather than using plastic bags or other methods? And unfortunately the list continues. No one denies that there are many vulnerable persons who require the protection of the law. Take, for example, those in a temporary state of clinical depression, perhaps caused by a traumatic event in their lives. These persons will recover and go on to lead productive, happy lives, and it would be unconscionable to encourage or support them in a transitory wish to die. There are also many unemployed and unemployable, many disabled of all ages, and many senior citizens whose families might, for selfish or downright malicious reasons, encourage them to seek assisted suicide. All kinds of people in difficult situations could be at risk of being intimidated or forced into feeling their early death would be a convenience to society. Section 241 is doubly flawed. It is not an especially effective drawback against those who seek to prey on the vulnerable, but at the same time it forces persons enduring intolerable suffering to exist in that state against their own wishes, thus denying them their right of self-determination as citizens in a free democracy. Competent, rational human beings must have the right to determine their own health care according to their personal wishes, values and beliefs, as long as such a determination does not jeopardize the safety or well-being of any other person. We do not believe, for instance, that people have the right to kill themselves by driving recklessly and in so doing jeopardize the safety of others. To kill oneself by causing an explosion that will inevitably put others at risk is horror. It is also reproachable to end one's own life without regard to the trauma it might inflict on the vulnerable. People shall never forget the horror suffered by two young children who arrived home after school to find their mother hanging from the hall chandelier, or by a teen-age boy who found his father with his head blown apart from a self-inflicted shotgun wound in the kitchen of their home. We also need to consider the anguish of family members, friends and even health-care professionals who must continue to witness, day after day, Assisted Suicide :: essays papers Assisted Suicide It is upsetting and depressing living life in the shadow of death. Many questions appear on this debatable topic, such as should we legalize euthanasia? What is euthanasia? What is assisted suicide? What is the difference between Passive and Active Euthanasia? What is Voluntary, Non-voluntary and Involuntary Euthanasia? What is Mercy Killing? What is "Death with dignity"? But if euthanasia was legalized, wouldn't patients then die peacefully rather than using plastic bags or other methods? And unfortunately the list continues. No one denies that there are many vulnerable persons who require the protection of the law. Take, for example, those in a temporary state of clinical depression, perhaps caused by a traumatic event in their lives. These persons will recover and go on to lead productive, happy lives, and it would be unconscionable to encourage or support them in a transitory wish to die. There are also many unemployed and unemployable, many disabled of all ages, and many senior citizens whose families might, for selfish or downright malicious reasons, encourage them to seek assisted suicide. All kinds of people in difficult situations could be at risk of being intimidated or forced into feeling their early death would be a convenience to society. Section 241 is doubly flawed. It is not an especially effective drawback against those who seek to prey on the vulnerable, but at the same time it forces persons enduring intolerable suffering to exist in that state against their own wishes, thus denying them their right of self-determination as citizens in a free democracy. Competent, rational human beings must have the right to determine their own health care according to their personal wishes, values and beliefs, as long as such a determination does not jeopardize the safety or well-being of any other person. We do not believe, for instance, that people have the right to kill themselves by driving recklessly and in so doing jeopardize the safety of others. To kill oneself by causing an explosion that will inevitably put others at risk is horror. It is also reproachable to end one's own life without regard to the trauma it might inflict on the vulnerable. People shall never forget the horror suffered by two young children who arrived home after school to find their mother hanging from the hall chandelier, or by a teen-age boy who found his father with his head blown apart from a self-inflicted shotgun wound in the kitchen of their home. We also need to consider the anguish of family members, friends and even health-care professionals who must continue to witness, day after day,
Thursday, October 24, 2019
Jack nelsons problem Essay
There are some problems in bankââ¬â¢s home office and branches. These problems have some cause. From what I noticed from the case above, there are mainly three problems that caused the problem in the bankââ¬â¢s home office and branches. Firstly, the home office does not provide any training for employees. Thatââ¬â¢s why when Jack Nelson was introduced to the entire employee in the home office; he was introduced to Ruth Johnson. Ruth Johnson working for two months but she does not know about the machine that she was using. But she operates the machine properly. Organization did not oriented and trained her properly. If organization trained her well Johnson will clear about her job and responsibility. Secondly, there are lack of communication among the branches between supervisor and employees. The main issue in this case is employee turnover was high during past eight years, as a result supervisor tried to find a suitable employee to replace the worker who had quit. We know that employee turnover is a costly expense especially in lower paying job roles, for which the employee turnover rate is highest. There was no standardization of recruitment process in organization. They had also lack of communication process. Because all branch office hired employee without communicate whit their home office. Lastly, the bank home office does not have Human Resources Department. Most of the problem that appeared in the case is related to employeesââ¬â¢ issue. Therefore, having a HR department can reduce the issue regarding employees among the branches and home office. Question 2: Do you think setting up an HR unit in the main office would help? Answer:à HR unit would help main office in many ways. Setting up an HR department could help a lot in the main office because the main purpose of why HR department is available in a company is because they are in charge of all the employees by recruiting, provide training, appraising, and compensating them. This bankââ¬â¢s major problem is employee turnover. If they set up a Human Resource unit in the main office, this unit will control the recruitment process; they will also build up good communication with theirà internal employee. At present bank have no specific policy for managing. HR unit give them a structural policy, which help them. HR unit will analysis the job and they will hired the right person for the right job. Additionally, HR department is important to all managers in the main office. There are many advantages of having a HR department in the main office. Firstly, it can help to prevent hiring wrong person for the job in main office. For example, people who have engineering background may not suitable for working in a company but more suitable in a factory. Secondly, whenever there is a high turnover of employees, HR department can help to reduce it because they can tend to recruit employees and train them to be more committed to the main office. Thirdly, when an employeeââ¬â¢s performance is low then, HR department will take action of transferring the particular employee to training or counseling so that, can find out the problem within that employee. So setting up an HR unit would definitely help the main office. Question 3: What specific functions should an HR unit carry out? What HR functions would then be carried out by supervisors and other line managers? Answer: The functions an HR Unit should carry out are given below: Job analyses, Planning employee needs and recruiting, Providing advising and training in the selection process, Orientation of new employees, Managing wage and salary administration, Managing incentives and benefits, Providing and managing the performance appraisal process, Organization-wide communications, Providing training & developing services. Supervisors and Other Line Managers should carry out the functions given below: Interviewing and selection of job candidates, Training new employees, Appraising performance, Departmental & personal communications, Training & development.
Wednesday, October 23, 2019
Drug Testing Welfare Applicants
As of 2011 there are 4. 3 million Americans on welfare and using 131 billion dollars that come from the tax payers. Welfare has been a hot issue in the United States for a while and a common debate is whether citizens that qualify for welfare should be drug tested or not. Most Americans agree that some sort of support system for citizens that are struggling financially is a good idea and can help some get back on their feet. Others will argue that many people on welfare abuse their privileges to fund their substance abuse and misuse the taxpayerââ¬â¢s money.My own view is that people should have to pass a drug test in order to receive these government handouts and prevent habitual users from abusing these privileges. Welfare is a federally funded program that gives monetary assistance to citizens who have little to no income. The United States welfare system began back in the 1930ââ¬â¢s, during the Great Depression, era due to an overwhelming amount of families that were strugg ling to get by. Still today there are millions of people barely making by during these tough economic times.Citizens can apply for different types of welfare including social welfare, corporate welfare, child welfare to name some of the most popular. On these types of welfare people can receive different types of aid such as health care, food stamps or child care. There are many factors go into a personââ¬â¢s eligibility for a welfare program. Eligibility is determined by using gross and net income, size of the family, and certain situations such as medical emergencies, pregnancy, homelessness or unemployment.After the initial application a case worker will gather all this information and determine if the person qualifies for any benefits and how much he or she can receive. A person can also apply for a state run welfare program called the Temporary Assistance for Needy Families or TANF. TANF, however, is different than most and requires that the applicant find work within two ye ars of receiving aid. Not finding work will result in a loss of these benefits. A drug test is a technical analysis of a biological specimen such as urine, hair, blood or saliva, to determine the presence or absence of specified drugs in a personââ¬â¢s system.A urine drug test, which is the most common in the United States, screens for ten types of drugs: Amphetamines, barbiturates, benzodiazepines, cannabinoids (THC), cocaine, methadone, methaqualone, opiates, phencyclidine, and propoxyphene. All of these drugs have various detection periods in the human body but the average is two to ten days. Within this window of time. Studies have shown that the prevalence of substance abuse among welfare recipients has varied widely in their findings, with rates of between 10 and 37 percent.Much of the difference in rates found in these studies is due to different data sources, definitions, and measurement methods and the different thresholds used to define substance abuse. Another differen ce is whether alcohol abuse and/or the abuse of prescription drugs are included in the estimate. Also how can we get true evidence when we donââ¬â¢t have the means to drug test these welfare recipients yet. Employers require drug testing before employment so why should welfare recipients get the same treatment for the gift of receiving government funding.Its tax dollars of the working people funding someone elseââ¬â¢s addictions. Drug use and use and its consequences affect all of society that is vital to a strong America. Drug use strains our healthcare, criminal justice systems and endangers the future of our young people with the overall strain on our economy. Florida recently became the first state to require adults applying for cash welfare assistance (i. e. , not food stamps and housing assistance) to undergo drug screenings. Florida Gov.Rick Scott defended the new rule by arguing that: ââ¬Å"Itââ¬â¢s not right for taxpayer money to be paying for somebodyââ¬â¢s dr ug addiction. â⬠¦ On top of that, this is going to increase personal responsibility and personal accountability. We shouldnââ¬â¢t be subsidizing peopleââ¬â¢s addiction. â⬠In 2009, 20 states put in proposals to pass the drug test laws and at least 36 states put proposals in 2011 around drug testing of welfare (Temporary Assistance to Needy Families ââ¬â TANF) and food stamp (Supplemental Nutrition Assistance Program ââ¬â SNAP) recipients.When Florida passed the law of requiring drug tests to receive welfare it set a precedent for other states to follow. Florida government believed that by passing this law itwould deter people from misusing welfare benefits to buy drugs. Florida expects the recipients to pay for the drug test and the government will reimburse the recipient the cost of the drug test. Arizona and Missouri require testing for anyone they ââ¬Å"reasonablyâ⬠suspect of illegal drug use. As of April17, 2010 Utah and Georgia also passed legislat ion for drug testing.
Tuesday, October 22, 2019
Christmas Essays - Course, Curricula, Christmas, Underwater Hockey
Christmas Essays - Course, Curricula, Christmas, Underwater Hockey [Instructor Name] [Course Number] ` Christmas Holiday was very big for me growing up but my favorite holiday was Christmas in the anticipation leading up to it was amazing I couldnt even sleep the night before on the other hand the preparation for Christmas morning was great and the day before Christmas spending the day at Grandmas house watching NBA games and playing in the backyard with my cousins before every family dinner, Chelsea give us a family prayer to bless the food. Christmas time is fun to enjoy the company of my family. It all starts on the day of Christmas Eve, I wake up in the morning and I prepare myself to clean up the house. This process takes a good two hours to clean the whole house. Then when the house is clean that's when my family starts to come over. The time I share with my family is the time we talk about old stories that has happen to our lives throughout the year. My family loves to cook a whole lot of fatting foods like tamales. Tamales is like a big tradition during Christmas, it's a long process to make tamales so it's the best time for my mother and aunts to catch up on gossip. While I am waiting for the tamales to be cooked I am usually on the phone with my friend's trying to find out where all the Christmas parties are at. Christmas was big for me growing up the anticipation for Christmas was out this world. Praying on Christmas eve night right before I go to sleep. Giving Sanata my Christmas list in November so I can be the first house he stop too. I just knew I was going to get everything because I was a good boy leading up to Christmas. I look Christmas and my anticipation as a kid, I was very exticed for Christmas I had. Around midnight is when we gather in the living room to open our gifts. Then after I clean up the mess from all the gifts. My friends start to come over to my house. Most of the time they usually come over because they just got to bored at home. I don't mind having my friend's over at my house when I am spending some time with my family. This is good because I don't have to leave my house to early to just be with my friends. After an hour or so that has pasted by at home, my phone is ringing off the hook. All my friends seem to call early on Christmas Day, they are only calling to see what I got from Christmas. Not only then the anticipation change for me so did the household preparation when I was kid growing up after thanksgiving we start to set up our fake Christmas tree that we had since I was a baby. The Christmas tree we had to put it together part by part at end you could have tell its wasnt real after we put the Christmas tree up we put the light around the tree that sing to us once we hit the button really get annoying after a while drive you so crazy make you want unplug the light so it would stop sing and then come to the outside preparation we had to put the Santa and The deer and light around bushes we did all that as family which mean its just me and my dad while my sister and my mom sit back watch us and boss us around while we doing it. Our outside preparation was the easy part but the part which just want to take break because you be working on the inside of the house and the Christmas tree. Im older now so when come to household preparation we dont do anything no more but the Christmas tree that we still have and try put light around it we stopped doing the Christmas preparation once I became a freshemen in high school and My sister was a junior in high school I miss the days when we the took the household preparation serious as a family. When come down to Christmas dinner after
Monday, October 21, 2019
Market report for Dubal
Market report for Dubal Introduction The US is renowned for its rich democratic space, strong consumer power, and business astuteness. However, its economic downturn and high cost of business may impede success there.Advertising We will write a custom research paper sample on Market report for Dubal specifically for you for only $16.05 $11/page Learn More A company needs to look into the external and internal factors that will affect it when it enters the international market. The purpose of the report is to determine whether Dubal, a UAE aluminium manufacturer, should enter the US market. Macro business environment political The Unites States of America is a federal state, in which the head of state is the president and the constitution is the supreme protector of citizensââ¬â¢ rights. It has a strong judiciary headed by the Supreme Court and is backed by an equally influential parliamentary system. Therefore, the three centres of power are the executive, the Judiciary and Con gress. Two parties dominate the countryââ¬â¢s politics; that is, The Democratic Party and the Republican Party. The latter part depends on business donations for campaign funding while Democrats get it from organised labour. Consequently, parties in office may make policies that protect the interests of their funders. Dubalââ¬â¢s ability to safeguard its needs will depend on the ruling party and their affiliations. Nonetheless, the country is a strong democracy and has a stable political environment. It is unlikely that Dubal will experience cases of war or civil conflict in this nation. Trade restrictions and protectionism exist, albeit at low levels. Constraints exist regarding the legality of a business; Dubal will have to go through a long process before being recognised as a legal entity. Additionally, zoning restrictions exist on firms that can bring goods into the country. Copyright and patent laws are quite severe in this country. Dubal may find difficulties in competi ng with older aluminium companies as they may possess patents over certain business processes.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Additionally, the country has several requirements on training workers, and licensing is a lengthy process for foreign businesses. Employers are obligated to pay for medical insurance as well other policies, so this may increase Dubalââ¬â¢s labour costs. The UAE and US do not have special trade agreements; however, substantial business still occurs between these two countries. As of 2011, the US had exported $15.8 billion worth of merchandise while the UAE imports about 2.4 billion worth of goods. Since the UAE is not in NAFTA or other trading groups with the US, then trade restrictions on products need to be expected. Minerals are not protected goods, so Dubal will need to pay a huge amount for its raw material-bauxite- if it c hooses to produce in the US (US Department of Energy 13). Macro business environment-economic The US has the second largest economy in the world. As of 2011, its GDP stands at $ 14.82 trillion. This implies that Dubal will have a large consumer market to sell its products to. Additionally, the country recorded a 1.5% increase in the economy. Statistics also indicate that the US is the biggest importer of goods in the world. It allows approximately $2.314 trillion worth of merchandise into its borders. If Dubal opts to enter the market as an importer, then it will have a conducive environment for doing so. The most significant contributor to the economy is the managerial sector while manufacturing accounts for only 0.7%. Dubal will not be entering into a manufacturing zone, and this could prove to be quite useful to the organisation. The US economy is still underperforming thus implying that key product markets, such as the automobile industry, have diminished demand for aluminium pr oducts. The US has several resources such as oil deposits. However, it does not have bauxite, which is the primary raw material for production of Aluminium. Dubal may, however, save on costs by sourcing its supplies from the South American market. Some bauxite-rich nations in this region include Venezuela and Brazil (CRU International 54).Advertising We will write a custom research paper sample on Market report for Dubal specifically for you for only $16.05 $11/page Learn More Unemployment rates are at an alarmingly high rate for a country of such a level. It now stands at 9.1%, and is ranked 105th. This is still an all-time low for the nation. Consumers may be hesitant to buy new commodities like cars and houses, yet these items are made from aluminium. The USââ¬â¢ budget deficit is also at an all-time high; it now stands at $599.9 billion while its external debt to the world is $14.71 trillion. This makes it the second most indebted nation in the world . If Dubal plans on entering such a nation, it needs to prepare for constrained buying habits and rigid monetary restrictions as the government is trying to do as much as possible to cut down on expenditure. Even loan negotiations from banks might be challenging as financial institutions are dealing with the backlash for encouraging this over expenditure. Financial institutions have created high financial obligations and losses that must be paid by consumers. Failure to honour these responsibilities could cause the entire financial sector to go bankrupt. Transport, communication and other infrastructural facilities are already set up in the country. The level of development in the US implies that most of these needs will be easily catered for. Dubal, which depends on a steady supply of electricity, will not suffer from intermittent supplies. It will also not be necessary to invest in back-up generators as the nationââ¬â¢s electricity suppliers are dependable. Additionally, it is relatively easy to get credit in the nation as the country is ranked 4th in the world. Enforcement of contracts is taken seriously in the US, so Dubal will be protected from contract defaults by its business partners. Furthermore, the country does not have complex business networks such as the Chinese system of family ties. Therefore, Dubal can do business with organisations from the business directory. Minimal restrictions exist among the population concerning trade. Macro business environment-social The US is a culturally diverse country, and since the UAE also possesses this trait, then it will be easy to do business there. English is the US official language, and most residents of the UAE are now familiar with it. While individuals are religious, they tend to separate religion from business life. Additionally, most individuals do not pay attention to family ties when doing business, so this will favour Dubal.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Micro environment-competition Several aluminium producers already exist in the US, such as Alcoa, Century Aluminium, RUSAL, Alcan, and Chalco. Alcoa accounts for 54% of market share in the target market, and has a presence in other parts of the world. In fact, these dominant players will minimise Dubalââ¬â¢s capability to operate successfully in the market. RUSAL is one of the most formidable aluminium producers in the international aluminium industry, it controls 16% of the world market and has integrated various aluminium-based firms. Some of them are producers of bauxite while others manufacture aluminium (Aluminium Industry Association 15). Furthermore, some of them even produce packaging material and electricity products. Alcan is a Canadian firm, and has an advantage over other players owing to its high product volumes. Chalco on the other hand is a Chinese-owned firm that dominates is domestic market as well as a substantial portion of the US market. Foreign competitors fr om China are a force to reckon with. The entrance of Chinese players in the US market leads to market surplus hence price declines. The market for aluminium products is highly accessible. Companies need to choose the best strategies for entry, and they have a chance at succeeding. Most equipment and resources needed to manufacture the product are found in the country, but Dubal would be better of it imported these products from its cheapest markets. Nonetheless, it is likely that, in the long run, the growth potential for this company will be quite low since the US is saturated with aluminium smelters. Approximately 12 companies are responsible for performance in this industry. However, in the next five years, it is likely that domestic demand will grow if the economy improves. Projections indicate that the US aluminium industry will increase by 12% in 2013. Such changes will stem from better energy supply, government support, and cost efficient technologies. Furthermore, consumersà ¢â¬â¢ need for sustainable construction practices is likely to increase the demand for Dubalââ¬â¢s product (Green 46). Profitability in the aluminium industry has not been very promising. In 2009, some 6 aluminium smelters closed their businesses. The biggest problem for most organisations is high production expenditure. These organisations need to pay a lot of money to use electricity. Additionally, the US lacks bauxite resources, so many firms need to import their own resources and this costs them considerably. If Dubal opts to take production into the US, then its profitability could be substantially diminished. However, if it only treats the US as a market, then chances are that it will have a greater competitive edge. Consolidation is now a reality in the industry and could be used as a source of competitive advantage for Dubal. The most powerful player in the world-RUSAL is using this strategy to remain a market leader (Bloomberg 40). Likewise, Dubal ought to borrow and customise that approach. The firm can merge with large aluminium purchases in order to foster cost management. Vertically integrated firms in the global aluminium industry are generating their own electricity. Access and prices of power can substantially reduce if Dubal has control over them. In fact, this explains why many aluminium firms are choosing developing nations as new target locations. They can produce electricity cheaply and efficiently in those areas. If Dubal chooses to generate its own electricity, then it ought to do this in the UAE rather than in an expensive country like the US. The organisation can also instate strong governance structures that emphasise strong environmental performance, human rights, and community relations. Additionally, the firm may focus on low cost energy sources since these would cut costs and secure better prices for the product. It should also have a green innovation strategy. Dubal should consider importation as a strategy for entrance int o the US market. This will protect the organisation from the high production costs that stem from operating in the US. All processing should occur in the UAE, so that it can have a ready-product to bring into the US. The US has fewer import restrictions on aluminium than it does on bauxite. Microenvironment-customers The principal type of consumer in the US aluminium market is the manufacturer. Therefore, Dubal Aluminium should consider using B2B partnership models to do business. Some of the frequent buyers of aluminium include automobile manufactures, bicycle, motorcycle, railways and aircraft firms. Beverage manufacturers such as Pepsi and Coca Cola need to the product to make cans and foils. US consumers are generally known for their impulsiveness. However, because Dubal sells intermediary products, then the same psychology cannot be applied to their products. Many B2B approaches work by initiating a strong relationship with the targeted enterprise. Dubal needs to demonstrate th at its products are superior or that they come at a lower price with no compromise on quality. These factors will set them apart from other retailers. American firms focus on product quality more than affordability so Dubal would be better of if it focused on the first approach. In addition to these differences, it may be imperative for the company to sharpen its negotiation skills as American buyers are astute bargainers. Culture has a positive impact on business in this nation because most people are individualistic. They are highly competitive and always do due diligence before getting into a business arrangement. Furthermore, it is the most qualified person that wins a contract rather than the most affable one. As such, Dubal needs to focus on its tangible advantages and business numbers if it wants to get a market there. Conclusion The purpose of the report was to establish whether the US is a feasible target market for Dubal. It was found that the cost of production is too hig h, owing to absence of the main mineral ore and high electricity costs. Additionally, there is stiff competition from local players. However, the US ranks well in terms of ease of doing business. Dubal should produce in the UAE and consider exporting its finished products to the USA. Aluminium Industry Association. The versatile metal. London: McMillan, 2005. Print. Bloomberg, Jerry. ââ¬Å"Short run demand and supply elasticities in the West European market for secondary aluminium.â⬠Resources Policy 26(2005): 39-50. Print. CRU International. Report in the aluminium and alumina industry. London: CRU International, 2008. Print. Green, Samuel. Aluminium recycling and processing for energy conservation and sustainability. NY: ASM International, 2007. Print. US Department of Energy. US energy requirements for aluminium production. Washington DC: DOE Press. Print
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